The CBBC Big Sale has commenced at Dubai’s Coca-Cola Arena, a five-day event offering international brands in apparel, footwear, bags, accessories, and lifestyle products with discounts of up to 80 percent.

The special sale, which began on Wednesday, August 5, will continue until Sunday, August 9, and entry is free for the public. According to the latest updates on the official event page, the sale is open from 11 AM to 11 PM. Some earlier advertisements had indicated operating hours from 10 AM to 10 PM.

The event features products from brands such as Nike, Adidas, Puma, Calvin Klein, Lacoste, Tommy Hilfiger, Versace, Gucci, Emporio Armani, Michael Kors, Fendi, and Diesel at special prices. Organizers have announced that hundreds of items across various categories, including clothing, shoes, accessories, and lifestyle goods, are available within the indoor space of the Coca-Cola Arena.

Running alongside the sale, a "Local Artists and Makers Market" is also being held in the main lobby of the complex. This market will be open on Friday, August 7, from 3 PM to 10 PM, and on Saturday and Sunday, August 8 and 9, from 1 PM to 10 PM.

This section features a range of custom-designed apparel, handmade jewelry and accessories, home decor, and gifts produced by local artists.

The Coca-Cola Arena is located in Dubai’s City Walk area, and visitors do not need to purchase tickets or register in advance to attend the sale.

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