UAE-based content creators can apply for the new Amazon Creators Foundry programme, an initiative launched in partnership with Creators HQ and Amazon Ads to help creators launch and grow their own brands and products on Amazon.ae.

Applications will be open from August 26 to September 9, 2026, with 20 content creators to be selected.

🟠 Eligibility requirements

Applicants must:

▪️ Be UAE residents

▪️ Already be engaged in sales

▪️ Have at least 100,000 followers

▪️ Hold a valid Dubai e-commerce licence or be prepared to obtain one

Selected creators will join a six-month support and advisory programme covering everything from setting up an online store to expanding sales and advertising.

🟠 What support will be provided?

Participants will receive support with obtaining a business licence, opening an Amazon.ae seller account, listing products, using Fulfilment by Amazon (FBA), and launching their first advertising campaigns.

Each creator will also have a dedicated account manager and access to services including store design, product listing optimisation and faster onboarding.

🟠 Up to $100,000 in advertising funding

Eligible participants may receive up to $100,000 in Amazon DSP funding. In addition, each participant will receive up to $2,000 in Sponsored Ads incentives to help launch their campaigns.

Training workshops will also be held on online sales, digital marketing, branding and Amazon advertising.

🟠 Global sales opportunities

Participants will also gain access to Amazon’s international selling programme, allowing them to offer their products in markets across North America, Europe, the Middle East, North Africa and Asia-Pacific, in addition to the UAE.

The programme was first unveiled at the 1 Billion Followers Summit in January 2026 and forms part of the UAE’s efforts to establish the creator economy as a sustainable pillar of digital commerce and international entrepreneurship.